Every year the average Australian adult drinks 9.95 Litres of pure alcohol. That equates to 48 stubbies of beer, 9 bottles of wine or 10 bottles of champagne every month (Figures: The Australian Bureau of Statistics).
Last week Social Innovation Sydney attended the launch of Ocsober.
Ocsober is a fundraising initiative that encourages people to give up alcohol for the month of October. It’s message is not about abstinence but instead an opportunity to highlight the growing danger of binge drinking and alcohol abuse, particularly among young Australian’s. It’s also an opportunity for participants to enjoy the benefits of better health and the opportunity to wake up with a clear head. Sign up here
At the launch, Ocsober ambassadors such as Michelle Bridges from the Biggest Loser talked about the importance of such initatives in giving people a chance to change their habits and understand the day-to-day impact that these lifestyle choices were having.
We all made “mocktails” as a refreshing alternative to our usual alcohol filled cocktails.
Recommendations: the mocktails where the fruit is muddled (to combine ingredients, usually in the bottom of a mixing glass, by pressing them with a muddler, before adding the majority of the ingredients). Michelle Bridges created a low calorie Mocktail that you can find here
The money raised goes to Life Education, who many of us were introduced to by Healthy Harold at school.
Life Education is the largest non-government provider of health education to children and young people in schools Australia wide.
The Life Education mission is to empower children and young people to make informed choices for a safe and healthy life. In 2010, the Life Education program was shown to 3,200 schools and made available to 610,000 students in their care. Operating since 1979, in excess of 4 million students have participated in the program over the past 32 years.
Social Innovation Sydney are proud to support this initiative in educating people on the effects of alcohol, allowing people to feel empowered to make choices that are best for them and their health.
For all the details check the Ocsober website here